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Sales DNA

Blog.

Our Work
About LSC

Our work is built around performance.

That means understanding how brands operate, how retailers sell and how consumers decide, then translating that into clear, effective communication across every touchpoint.

Ingredients Taking the Spotlight Food and Beverage Companies

Ingredients Taking the Spotlight

Thursday, February 27, 2025
Maximizing Sales: The Top Food Trends of 2024

The Top Food Trends of 2024

Tuesday, January 09, 2024

Our Work

in-store deliverables shopper marketing brand agency food beverage

In-Store Deliverables

In-store materials need to be of quality and effectiveness.

In-store deliverables can take many forms. Case cards, pallet wraps, couponing, etc.

tie-ins shopper marketing brand agency food beverage

Tie-Ins

To be effective, consumer product, food tie-ins require careful planning and execution.

Tie-ins leverage the strengths of each brand to increase sales and customer loyalty. By combining two products that are often used together or consumed at the same time, companies can increase the perceived value of both products and attract new customers who may not have been interested in one product alone.

african american woman shopper marketing brand agency food beverage

Trade Brochure

Diageo North American Trade Brochure used to introduce the portfolio of spirts brands in North America.

A significant task to act as the hub of creative and trade related activities for all North American spirits whosalers.