FSI (Free Standing Insert)
FSI. It's a sunday ritual. Make the most of this trade necessity today and see defined sales and marketing results.
An FSI is a vital ingredient in any integrated promotional marketing mix. Make sure your FSI is built right for both consumer and trade channel development.
With a defined process for regional or national FSI drops, LSC has all the right tools to make your next FSI drop a towering success.
Art directionAn FSI requires a specialized, strategic and targeted understanding that serves to organize diverse teams for the desired outcome. |
PhotographyWorking with industry professionals, we'll be managing the complete studio process to create visually stimulating images that can be used for all trade and consumer purposes, not just for your FSI. |
|
Copywriting for an FSIAn FSI is a consumer driven sales tool and must speak strategically, simply and clearly for maximum effectiveness. |
FSI program planningUsed as a part of the marketing mix, FSI assist to build traffic and complement the in-store and out-of-store sales vehicles. |
|
FSI design & productionWorking with preferred FSI publishers, our internal teams are able to provide clients with the right FSI artwork on-time and on-budget. |
Recipe development for an FSIFood and beverage professionals will create recipes that promote your product, reduce consumer time and make consumer occasions memorable. |
|
Market researchOur strong FSI background and marketing knowledge assist to plan effective regional or national drops according to your needs. |
FSI redemptionIndustry statistics indicate low FSI consumer redemption. More importantly, consumer products require trade support and FSI fit perfectly. |
|
National & regional FSI dropsWhether national or regional FSI, our management teams will assist in choosing markets, regions or other selection criteria that fits your FSI needs. |
Trade development with an FSIManage your trade relationship and develop FSI sales tools that assist your retailers with traffic building programs. FSI are always popular with the trade. |
|
Prevent Out-of-Stocks with an FSIWe'll show you how to prevent out-of-stocks and capture those lost profit opportunities as consumers seek to purchase after seeing your FSI. |
UPC code procurementTracking your specific FSI needs, by region, by market or by store are planned effectively with UPC's. We'll take the guesswork out of this valuable tool. |
Key FSI (Free Standing Insert) Benefits:
|
|
