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Retail News

The latest industry news.

Thursday, 02 September 2010 10:53

News America Marketing / Valassis - Red Plum

shopper_lsc_linearscWe've been working with the News America team for more than 20 years now. If you are considering a promotional program chances are one of these suppliers will be invaluable as you'll need to leverage their services to activate your marketing materials.

News America provides an entire portfolio of products that are designed to reach consumers at every possible point of decision—at home, in store and online.

SmartSource®
Their product portfolio is designed to provide marketers with the ability to reach consumers at every point of decision at a fraction of the cost of traditional media like television and magazine advertising. Whether it is home-delivered media, in-store advertising or promotion or online marketing, we have a creative solution to your marketing challenges.

Published in Retail
Monday, 02 August 2010 12:30

Trade Promotion

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Persuasive, powerful selling programs that excite, inspire and close more sales.

Rapid & Responsive

From conception to completion, leave it all to us. Our experienced team of copywriters, designers and marketing strategists will have your selling program ready to go before you can say...
Ready. Set. Grow.

Get the Advantage

From media kits to sales decks and everything in between, LSC supports your efforts with brand building programs designed to sell. We think ahead and work strategically to ensure that you have the advantage in the market in order to get the desired sales results.

Published in Trade Promotion
Monday, 02 August 2010 12:30

Trade Promotion Services

Services

  • 3D presentation
  • Account Specific
  • Copywriting
  • Digital
  • Media kits
  • Product launches
  • Sales decks
  • Trade show
  • Video

Key Benefits

  • Activities that promote sales
  • Aligned business units
  • Brand equity building
  • Effective mix of communication tools
  • Improved consistency
  • Increased product awareness and trial
  • Maximized promotional spending
  • Sales generation in new markets
  • Targeted

Published in Trade Promotion
Monday, 02 August 2010 12:30

Trade Marketing Collateral

From the start, you need to capture and hold your customers' attention.

Our sales tools will:

  • Educate and motivate your audience
  • Hold their attention, not bore them
  • Turn features into "real benefits"
  • Create customer friendly sales materials
  • Provide a company-wide, consistent selling platform

Don't let poorly made sales materials contribute to lost sales opportunities. Motivate your sales force with persuasive sales tools that work.

Published in Trade Promotion
Friday, 30 July 2010 15:02

Digital Presentations Services

Services

  • 3D presentation
  • Account Specific
  • Copywriting
  • Digital
  • Sales decks
  • Video

Key Benefits

  • Activities that promote sales
  • Aligned business units
  • Brand equity building
  • Effective mix of communication tools
  • Improved consistency
  • Increased product awareness and trial
  • Maximized promotional spending
  • Sales generation in new markets
  • Targeted

Published in Digital Presentations
Friday, 30 July 2010 13:42

Digital Presentations

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Make the right impression.

Leading the way with business sales presentations that are persuasive, effective and engaging. Let your next digital presentation speak volumes whether it be a movie complete with audio enhancements, a simple PowerPoint projected on a large screen, or a small Keynote presentation on your iPad. Our communication consultants can help you deliver professional, dynamic presentations with great quality images and well written copy that speak directly to your audience. Our team of cutting edge programmers, creative graphic artists, savvy copywriters and production experts will help make your next sales pitch a success.

Published in Digital Presentations
Thursday, 29 July 2010 11:45

Development Categories

  • 3D Presentations
  • Account Specific
  • Advertising
  • Brand Names
  • Brand Marks
  • Brand/Product Development
  • Cause Related
  • Concepting
  • Digital/Web
  • Direct/Customer Relationship
  • Display
  • Event
  • Media Kits
  • Multicultural
  • Packaging
  • Product Launches
  • Promotion
  • POS/POP
  • Retail
  • Sales Decks
  • Sponsorship
  • Sports
  • Trade (BtoB)
  • Trade Show
  • Tie-In Partnerships
  • Video

Published in Services
Thursday, 29 July 2010 11:41

Services

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Branding

Communications

Retail Advertising

Creating value that translates to sales growth.


Reach your audience and maximize the potential of everything you do.


Powerful, easy to understand selling programs that close more sales.



Our agency offers dedicated resources that provide meaningful results for all our award-winning activities.

Performance. Timely solutions, working in unison with your stategic business units.

We're a Below The Line, marketing communications agency that knows how to move you in the right direction. Our company designs, develops and implements organizational performance, sales, marketing and promotional programs for trade and consumer/customer channels.

With a holistic approach to understanding, developing and deploying strategic communications for all facets of your business, it's more important than ever to provide a consistent message with meaning. A specific, consistent message that can be tailored to speak to each of your audiences. Once our agency works on a program, you'll soon see the value-added thinking that builds support for all of your account teams, brand teams, sales teams, sales channels and customer relationships.

Published in Services
Thursday, 29 July 2010 10:48

Communications Services

Services

  • Account Specific
  • Copywriting
  • Digital
  • Mail
  • Media kits
  • Photography
  • Print
  • Strategic planning
  • Trade show
  • Video

Key Benefits

  • Activities that promote sales
  • Aligned business units
  • Brand equity building
  • Effective mix of communication tools
  • Improved consistency
  • Increased product awareness and trial
  • Maximized promotional spending
  • Sales generation in new markets
  • Targeted

Published in Communications
Thursday, 29 July 2010 10:45

Communications

Develop strategic relations with customers and employees through clear, effective communications tools.

Excite staff members and sales teams. Focus groups of people on a defined strategy to reach a common goal. Get the customer's attention with creative messaging and strategic marketing. Inspire and motivate sales.

Our experienced team of copywriters, designers and marketing strategists will make sure your message is heard.

Published in Communications
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LSC leads the field of branding and advertising agencies.
Our agency excels at designing, developing and implementing
sales, marketing and promotional programs.

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Phone: 800-81-LINEARSC
Fax: 510-614-5651
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