Friday, 30 July 2010 13:42

Digital Presentations

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Leading the way with business sales presentations that are persuasive, effective and engaging. Let your next digital presentation speak volumes whether it be a movie complete with audio enhancements, a simple PowerPoint projected on a large screen, or a small Keynote presentation on your iPad. Our communication consultants can help you deliver professional, dynamic presentations with great quality images and well written copy that speak directly to your audience. Our team of cutting edge programmers, creative graphic artists, savvy copywriters and production experts will help make your next sales pitch a success.

Published in Digital Presentations
Wednesday, 21 July 2010 15:14

Computer Glossary

Above The Line
Refers to media which pay commission to advertising agencies, namely:

  1. press
  2. radio
  3. television
  4. outdoor
  5. cinema

Advertising
Any means of paid communication which is directed via mass media to achieve agreed marketing objectives.

Advertising target
Is the group of people at which advertisements are aimed.

Anti-Aliasing
Computer Graphic technique used to smooth the jagged appearance of lines and edges of graphics displayed on computer monitors. Anti-aliased fonts and graphics are used extensively in multimedia programs.

Published in Glossary

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