Going green is the new trend bringing everyone together to solve a dire global issue. It is about preserving our planet's resources so that future generations may continue to thrive.

Designers have the opportunity to make a great positive impact by practicing sustainable design. They can opt for paper and materials made with recycled, post-consumer waste. Printing can be done with inks that are low in volatile organic compounds. Efforts can be made to reduce the amount of materials used in production. Digital formats can be used to substitute printed ones. Cooperation with vendors that use renewable energy is desirable. Production methods that require the least amount of transport should be utilized. The goal is to reduce waste and use renewable resources whenever possible.