Monday, 02 August 2010 13:56

Direct Mail

direct_mail_lsc

Effective and creative solutions for direct marketing success.

Reach your audience directly in their homes. Brochures, catalogs, postcards, flyers, pamphlets, you name it. LSC will help you find the right strategy for communicating services, promoting products, announcing events or any type of campaign you need to develop to grow your business or organization. We make sure each piece delivers your message through your brand.

We'll work with the printers and mailhouses to provide the best, high-quality, cost-effective solution for your needs.

Published in Direct Mail
Monday, 02 August 2010 13:56

Direct Mail Services

Services

  • Branding strategy
  • Copywriting
  • Mail
  • Photography
  • Print
  • Strategic planning

Key Benefits

  • Activities that promote sales
  • Aligned business units
  • Brand equity building
  • Improved consistency
  • Increased product awareness and trial
  • Maximized promotional spending
  • Sales generation in new markets
  • Targeted

Published in Direct Mail
Monday, 02 August 2010 12:30

Trade Promotion

trade_promotion_lsc

Persuasive, powerful selling programs that excite, inspire and close more sales.

Rapid & Responsive

From conception to completion, leave it all to us. Our experienced team of copywriters, designers and marketing strategists will have your selling program ready to go before you can say...
Ready. Set. Grow.

Get the Advantage

From media kits to sales decks and everything in between, LSC supports your efforts with brand building programs designed to sell. We think ahead and work strategically to ensure that you have the advantage in the market in order to get the desired sales results.

Published in Trade Promotion
Monday, 02 August 2010 12:30

Trade Promotion Services

Services

  • 3D presentation
  • Account Specific
  • Copywriting
  • Digital
  • Media kits
  • Product launches
  • Sales decks
  • Trade show
  • Video

Key Benefits

  • Activities that promote sales
  • Aligned business units
  • Brand equity building
  • Effective mix of communication tools
  • Improved consistency
  • Increased product awareness and trial
  • Maximized promotional spending
  • Sales generation in new markets
  • Targeted

Published in Trade Promotion
Friday, 30 July 2010 15:02

Collateral Services

Services

  • Branding strategy
  • Copywriting
  • Media kits
  • Photography
  • Print
  • Trade show displays

Key Benefits

  • Activities that promote sales
  • Aligned business units
  • Brand equity building
  • Effective mix of communication tools
  • Improved consistency
  • Increased product awareness and trial
  • Maximized promotional spending
  • Sales generation in new markets
  • Targeted

Published in Collateral
Friday, 30 July 2010 15:02

Digital Presentations Services

Services

  • 3D presentation
  • Account Specific
  • Copywriting
  • Digital
  • Sales decks
  • Video

Key Benefits

  • Activities that promote sales
  • Aligned business units
  • Brand equity building
  • Effective mix of communication tools
  • Improved consistency
  • Increased product awareness and trial
  • Maximized promotional spending
  • Sales generation in new markets
  • Targeted

Published in Digital Presentations
Friday, 30 July 2010 14:04

Collateral

collateral_print_lsc

Communicate your business or organization's message directly with creative, well-designed print collateral. Annual reports, brochures, posters, pamphlets, booklets, file folders and more—we do it all. If you have information to be distributed, we are the solution.

We work with printers to maintain high quality standards regarding color fidelity, color adjustment, paper verification, die approvals, bindery requirements, shipping schedules, etc. If you prefer, we can also utilize more sustainable options for paper and printing.

Published in Collateral
Thursday, 29 July 2010 12:58

Founder

dave_wohlner_v1bLinear SC, Inc. (LSC) was founded in 1989 by Dave Wohlner. A strategic thinker that thrives on quality, innovation and delivering results. Dave has over 20 years of solid experience in building, developing, maintaining and managing sales and marketing programs. He has implemented thousands of successful marketing programs for highly branded companies. His methodologies to develop marketing and communications plans are supported by solid strategic principles and defined processes. He has experience working for start ups as well as large, regional, national and international corporations.

Client experience: Clorox, Diageo (Smirnoff, Johnnie Walker, Guinness, Baileys, J&B, Captain Morgan, José Cuervo, Tanqueray, Crown Royal, Beaulieu Vineyard and Sterling Vineyards wines, Bushmills Irish whiskey and many others), Del Monte Foods, Foster’s Wine Group, McCormick, Shell, S&W Foods, Crystal Geyser Water Company, Mondavi Winery, McGraw-Hill, Wells Fargo and many others.

Dave graduated from the University of Wisconsin - Madison. Dave was lucky enough to be introduced to outdoor leadership activities through the NOLS organization. NOLS is the premier outdoor educators group. Whether ice climbing in the Alaskan wilderness, kayaking in the Prince William Sound or just plain roughing it with some friends, Dave's been trained for safe travels with large groups of people.

Dave is passionate about his business. He likes all outdoor activities. Running, telemarking, snowboarding, long distance running, fly fishing, coaching soccer and spending time with his family.

To learn more or to speak with Dave, please contact us.

Connect with Dave at Google+, Facebook, Twitter.

Published in Founder
Thursday, 29 July 2010 12:33

About LSC

lsc_21anniversary

LSC leads the field of Below The Line ad agencies.

Our agency excels at designing, developing and implementing sales, marketing and promotional programs for Fast Moving Consumer Products.

Linear SC, Inc. (LSC) was founded in 1989 by Dave Wohlner. Originally located in the south of market area of San Francisco, California, LSC is now located in San Leandro, California. A 30 minute drive just south of San Francisco.

LSC is an ad agency for many types of industries. Our work has spanned multiple categories including financial, banking, real estate, agriculture, consumer products, construction, manufacturing, education, arts and entertainment, software and hardware. Our relationship with clients of all sizes allows us to add depth and understanding to our working relationships. Regardless of your company or organizations size, we do our part in creating innovative and contemporary sales and marketing programs that help to grow your companies bottom line. We would be delighted to assist in your efforts and welcome any questions that you may have. Feel free to contact This e-mail address is being protected from spambots. You need JavaScript enabled to view it for more information.

Published in About LSC
Thursday, 29 July 2010 11:45

Development Categories

  • 3D Presentations
  • Account Specific
  • Advertising
  • Brand Names
  • Brand Marks
  • Brand/Product Development
  • Cause Related
  • Concepting
  • Digital/Web
  • Direct/Customer Relationship
  • Display
  • Event
  • Media Kits
  • Multicultural
  • Packaging
  • Product Launches
  • Promotion
  • POS/POP
  • Retail
  • Sales Decks
  • Sponsorship
  • Sports
  • Trade (BtoB)
  • Trade Show
  • Tie-In Partnerships
  • Video

Published in Services
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LSC: Brand builders and sales growers for the targeted and tactical.

Our agency excels at designing, developing and implementing sales, marketing and promotional programs.

CPG Trade Development = Look to grow THEIR category and your brand will go for the ride. It's all about sales. Their sales.

by Dave Wohlner Thursday, 17 May 2012 17:30